Simple Pricing. Serious Returns.
Invest Less Than the Gross on One Saved Deal.
Use code FOUNDER at checkout for Founding Member pricing — available to subscribers who join through April 2027. Have a referral code from an affiliate or partner? Enter it below for an even better rate.
Launch Offer
Enter code FOUNDER at checkout: $169, $339 or $679 per month for your first 12 months. Month to month, no contract. Cancel anytime.
Starter
The Individual Producer
$199/mo
Standard MSRP
Founders Price · Code FOUNDER
$169/mo
Discounted for your first 12 months. No contract, cancel anytime. Enter FOUNDER at checkout.
Monthly Deal Limit
50 deals/month
- Full Desk Access
- Live Analysis HUD
- Deal Score (0–100)
- The Fix — Restructure Calculator
- Murphy's Full Output Suite
- Re-Hash Toolkit
- Best Fit Lender Routing
- Zero Data Storage
- Unlimited Users
Essential
The Standard Storefront
$399/mo
Standard MSRP
Founders Price · Code FOUNDER
$339/mo
Discounted for your first 12 months. No contract, cancel anytime. Enter FOUNDER at checkout.
Monthly Deal Limit
150 deals/month
- Full Desk Access
- Live Analysis HUD
- Deal Score (0–100)
- The Fix — Restructure Calculator
- Murphy's Full Output Suite
- Re-Hash Toolkit
- Best Fit Lender Routing
- Zero Data Storage
- Unlimited Users
Pro
The High-Volume Tower
$799/mo
Standard MSRP
Founders Price · Code FOUNDER
$679/mo
Discounted for your first 12 months. No contract, cancel anytime. Enter FOUNDER at checkout.
Monthly Deal Limit
400 deals/month
- Full Desk Access
- Live Analysis HUD
- Deal Score (0–100)
- The Fix — Restructure Calculator
- Murphy's Full Output Suite
- Re-Hash Toolkit
- Best Fit Lender Routing
- Zero Data Storage
- Unlimited Users
Every tier includes the full Lendlytics feature set — including the Re-Hash Toolkit. The only difference is your monthly deal volume.
Everything You Get
Built for the Way Deals Actually Get Done.
Live Analysis HUD
Real-time Front-End LTV, Overall LTV, DTI, and PTI — color-coded against 2026 lending benchmarks the moment you start entering data. No waiting. No calculating. Just clarity.
Deal Score (0–100)
One number that tells you exactly where the deal stands. Bankable. Needs a Story. Restructure First. Know before you call a single bank.
The Fix
When a deal scores amber or red, The Fix instantly calculates the three levers that make it bankable — exactly how much to reduce the advance, add down, or lower the payment. The number you need to have the right conversation with your customer.
Murphy's Narratives
Quick Memo for the dealer notes field. Full Package for the formal submission. Both written the way a senior F&I professional would write them — data-backed, lender-focused, and ready to copy and paste.
Re-Hash Toolkit
When the lender counters the rate, cuts the term, or leaves out the flat — Murphy has the argument ready. Four pre-written, deal-specific re-hash responses generated automatically with every deal: Rate Buy-Down, Term Extension, Advance Increase, and Dealer Flat. No second Generate click required.
Best Fit Lender
Every deal comes with a lender routing recommendation. Know which lender category fits the deal profile, which ones to approach with caution, and which ones to skip entirely.
Zero Data Storage
No deal data is ever written to a Lendlytics database. Data transmitted to our AI processing partner for narrative generation is never used for model training and is automatically deleted within 7 days per our provider's commercial API policy. Every desk session clears completely when you are done. No PII is required to use the platform.
Nothing Stored. Nothing to Breach.
Lendlytics operates on a zero-storage architecture. Deal data is processed in real time and permanently cleared when the session ends. No applicant names. No social security numbers. No credit data sitting in a database. For dealerships navigating GLBA requirements, that's not a feature — it's the entire conversation.
Run Your Own Numbers
See What Lendlytics Is Worth to Your Store.
Select your tier, set your average gross, and see your potential return across two honest scenarios.
Select Your Plan
Deal limit is based on your selected tier.
Average Gross Per Saved Deal
What is your store's average F&I gross per approved deal?
$2,000
All calculations update in real time as you adjust.
Your Potential Return
Conservative
5% lift
Moderate
10% lift
At a conservative 5% lift, one year of Lendlytics pays for itself 39x times over.
Based on the selected tier's standard monthly price. With code FOUNDER at checkout, your first 12 months cost about 15% less, so your return is higher. ROI calculations are illustrative and based on user-defined assumptions. Individual results will vary.
The Numbers Don't Lie.
Neither Does Murphy.
Join during our launch period and use code FOUNDER at checkout to get Founders pricing for your first 12 months. Month to month, no contracts. Cancel anytime.
Get Started TodayStandard MSRP $199/$399/$799. Use code FOUNDER at checkout for Founding Member pricing for your first 12 months. Subscriptions are month to month with no contract: cancel anytime.